Before starting this course I really thought Search Engine Optimization wasn’t as important as I know now. From searching keywords and finding new and interesting ways to showcase them on your website to where Google can find them is a powerful new tool. All this research is great because I actually used my new found knowledge to fight against a revival podcast. Last year my sister Diana, her husband Rick, and I started our very own podcast called Geek Mythos. This podcast was meant to help give us a reason to keep in touch. Up until now we have 8 episodes in season 1 and just launched our season 2. When publishing content I created for our upcoming season 2 premier I found a fairly new podcast called Geekmythospodcast, this was a shock to us. I noticed they had all the social websites we do but one thing they had that we didn’t was a website. So as the class went on I did my homework using my case study company but also did side research against this podcast. I noticed that on a Google search for Geek Mythos Podcast, we dominated the first page but they were still listing on there but at the bottom. So as soon as I felt confident with SEO, I built us a website and bought the domain www.geekmythos.com and made sure to research keywords that’ll help me push www.geekmythospodcast.com to the second page of Google. Eureka, I worked! I not only pushed them to the second page they went all the way to the bottom of it. I know this sounds petty but having some other individuals try to copy our name while making a podcast that’s similar to ours I felt like someone’s trying to build a reputation upon ours. As I continue my journey towards graduation I will use any new knowledge I absorb to help push them to change their name. Three more classes to go! Here’s to all the hard work everyone’s done so far and is yet to do. Excelsior!
Best,
Gilbert Cruz
Gilbert Cruz's Mastery Journal 