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Mastery Reflection Post – Digital Marketing Campaign Development

My initial thoughts from my first timeline post were that we’d be learning about researching target markets, and if targeting too much would be a thing. To my surprise we didn’t touch up on any of these subjects, but what we did touch up on was far more interesting.  We started off defining what marketing…

Mastery Reflection Post – Digital Marketing and the Law

Before starting out this course I had a few things I thought we would be touching up on. The first thing that had come to mind a few months back was that we would be learning about Digital Marketing and where the law finds itself within this market. I believe we did touch on this…

Mastery Reflection Post – Digital Analytics and Optimization

Starting off this month I was intrigued at all the cool things you can accomplish through analytics and how intimidating they can be. This month Professor Arlen was able to guide our group through the dark forest that is Analytics. Being able to get Google Analytics certified was a great asset to my resume and…

Mastery Reflection Post – Strategic Internet Public Relations

Strategic Internet Public Relations is pretty awesome throughout the whole class. A strong thing I learned was Ethics and how they play a big part with how a company is perceived and seen. Making sure a company is perceived as human rather than a mechanical machine that it really needs to be to run. By…

Mastery Reflection Post – Advanced Search Engine Optimization

Before starting this course I really thought Search Engine Optimization wasn’t as important as I know now. From searching keywords and finding new and interesting ways to showcase them on your website to where Google can find them is a powerful new tool. All this research is great because I actually used my new found…

Mastery Reflection Post- Advanced Digital Marketing Strategies

Starting the month of July, I was completely rested with our one week off between semesters. I hadn’t seen any time off since Spring Break, it’s been pretty intense. Going into this class I knew we were going to do a little email marketing and other things but starting off week one we dove head…

Mastery Reflection Post – New Media Marketing

Initially before I started this class I thought we would be learning some high tech new ways to market online or just a new way of doing things. It seems as if my thoughts were misaligned with the content of the class. Learning about Influencers and Brand Ambassadors and how those systems work was entirely…

Mastery Reflection Post – Digital Design and Usability

Starting out with this degree I was a bit hesitant on if this is what I’d like to do for a living. The great thing is that up until now half way through I think I’m in the right place. Being able to create the content needed to help people advertise whether it be websites,…

Mastery Reflection – Consumer Behavior and Analysis

Starting this class I went in with an open mind and ready to soak up any information I could. It’s a great tool to be able to analyze the way your consumers purchase and use that to shape your future products or practices. In our first week discussion we were able to analyze a classmate’s…

Mastery Reflection – Digital Storytelling and Branding

At the beginning of March, going into Digital Storytelling and Branding I had a general idea of what we’d be working on. My initial thought on what the class would be about was pretty accurate. Given as how I currently have a business that caters to people’s digital needs. One project I started during my…

Mastery Reflection Assignment – Digital Marketing Fundamentals

Starting this class I wasn’t sure what I would be learning. It’s great because all the things I’ve learned in this class have increased my knowledge of things I knew but never really put a word to. One of the first things we learned in class was inbound and outbound marketing techniques. Inbound marketing deals…

Inspirational Post

“You realize when you know how to think, it empowers you far beyond those who know only what to think” – Neil deGrasse Tyson I follow Dr. Tyson’s work closely and have seen how he interacts with others. I like his life’s mission of educating individuals. When I came across this video it made me…

Inspirational Post

While doing research on Rand Fishkin for my research paper last week gave me some new insight on how things can be done for businesses. Finding new ways to help businesses to drive website engagement is key to beating out competition. SEO is new to me and I find it very interesting and intricate. Rand…

Inspirational Post

I chose this inspirational video speech by Dwayne Johnson because I’ve been in his shoes, maybe not on such a grand scale but I can relate. Being pushed up against a wall and realizing you have to put in the work with your own two hands to keep moving forward has been sort of the…

Inspirational Post

I chose this inspirational video speech by Dwayne Johnson because I’ve been in his shoes, maybe not on such a grand scale but I can relate. Being pushed up against a wall and realizing you have to put in the work with your own two hands to keep moving forward has been sort of the…